{"product_id":"premium-matcha-organic-green-tea-powder-first-harvest","title":"Premium Matcha Organic Green Tea Powder - First Harvest","description":"\u003ch3\u003e\n\u003cstrong\u003eDeep Umami. Refined Finish. \u003c\/strong\u003e\u003cstrong\u003ePremium Matcha Powder made from Organic Japanese Tea Leaves.\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003ch3\u003eFirst-harvest\u003cstrong\u003e Kagoshima stone-milled\u003c\/strong\u003e matcha, cold-stored to preserve its depth, smoothness and integrity. Silky, complex and crafted for those who prefer their Matcha prepared traditionally — and enjoyed straight.\u003c\/h3\u003e\n\u003ch3\u003e\u003cstrong\u003e\u003cspan style=\"color: #a5244d;\"\u003e\u003cem\u003e⭐⭐⭐⭐⭐\u003c\/em\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3\u003e\n\u003cstrong\u003e\u003cspan style=\"color: #a5244d;\"\u003e\u003cem\u003e\"Absolutely loved this Matcha. The flavour was great and the colour is a vibrant green!\"\u003c\/em\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan style=\"color: #a5244d;\"\u003e— Katie\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003ch3\u003e\u003cstrong\u003eWHAT MAKES THIS MATCHA PREMIUM?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eSingle cultivar Okumidori\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e2026 First Harvest tea (picked in May)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eDeeper \u003cstrong\u003eumami and fuller body\u003c\/strong\u003e than our \u003cstrong\u003eEveryday Matcha\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eExpect a\u003cstrong\u003e rich emerald green colour, creamy mouthfeel\u003c\/strong\u003e and \u003cstrong\u003elingering umami finish. \u003cbr\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure\u003c\/strong\u003e Matcha powder, no sugar or additives\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFreshly stone milled\u003c\/strong\u003e then \u003cstrong\u003ecold-stored \u003c\/strong\u003efor peak integrity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eWHO'S IT FOR?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThose who enjoy Matcha prepared \u003cstrong\u003etraditionally\u003c\/strong\u003e (usucha - thin tea or koicha - thick tea)\u003c\/li\u003e\n\u003cli\u003eMatcha drinkers who appreciate \u003cstrong\u003edeeper\u003c\/strong\u003e \u003cstrong\u003eumami\u003c\/strong\u003e flavour and \u003cstrong\u003ecomplexity\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003ePrefer \u003cstrong\u003eMatcha as a latte?\u003c\/strong\u003e\u003cbr\u003eWe recommend our \u003cstrong\u003e\u003ca rel=\"noopener noreferrer\" title=\"https:\/\/www.matchayutea.com\/products\/everyday-matcha-green-tea-powder\" href=\"https:\/\/www.matchayutea.com\/products\/everyday-matcha-green-tea-powder\" target=\"_blank\"\u003eEveryday Matcha\u003c\/a\u003e\u003c\/strong\u003e, crafted to shine beautifully with milk.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eORIGIN \u0026amp; PROCESS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin\u003c\/strong\u003e: Kagoshima, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest\u003c\/strong\u003e: First flush (May 2026)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivation\u003c\/strong\u003e: Single cultivar (Okumidori)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic \u003c\/strong\u003e: Made from Organic JAS-certified tea leaves grown and processed in Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMilling\u003c\/strong\u003e: Stoned Milled (Ishi Usu) in Shizuoka, Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStorage\u003c\/strong\u003e : Refrigerated upon arrival to Australia to preserve freshness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eTASTING NOTES\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDeep umami.\u003c\/li\u003e\n\u003cli\u003eFuller body.\u003c\/li\u003e\n\u003cli\u003eRich emerald colour.\u003c\/li\u003e\n\u003cli\u003eCreamy mouthfeel.\u003c\/li\u003e\n\u003cli\u003eLingering, refined finish.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Matcha Yu Tea","offers":[{"title":"70g Matcha (35 serves)","offer_id":45238377971912,"sku":"FG-MTC-PR-70G","price":104.95,"currency_code":"AUD","in_stock":true},{"title":"30g Matcha (15 serves)","offer_id":45238378004680,"sku":"FG-MTC-PR-30G","price":49.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0575\/3490\/6568\/files\/matcha-yu-premium-matcha-70g-pouch-front-matcha-powder-left.webp?v=1792711139","url":"https:\/\/freshbeautyco.com.au\/products\/premium-matcha-organic-green-tea-powder-first-harvest","provider":"Fresh Beauty Co.","version":"1.0","type":"link"}