Best Beauty Buys Under $40

Consider this your one-stop shop for All Things Beauty. Shop our curated list of great beauty finds under $40. With scene-stealing makeup, skincare, fragrance and body care to choose from cult-fave brands like Embryolisse, Fenty Beauty, BareMinerals, Sol de Janeiro, The Ordinary and more.

25001 products

Smashbox Be Legendary Line & Prime Lip Pencil - # True Red 1.2g

Smashbox Be Legendary Line & Prime Lip Pencil - # True Red 1.2g

11 Options Available

$37.80 True Red
  • True Red - $37.80
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
Smashbox Be Legendary Line & Prime Lip Pencil - # Medium Pink Rose 1.2g

Smashbox Be Legendary Line & Prime Lip Pencil - # Medium Pink Rose 1.2g

11 Options Available

$36.65 Medium Pink Rose
  • Medium Pink Rose - $36.65
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • True Red - $37.80
Smashbox Be Legendary Line & Prime Lip Pencil - # Medium Brown 1.2g
Sale

Smashbox Be Legendary Line & Prime Lip Pencil - # Medium Brown 1.2g

11 Options Available

$36.65 $42.00 Medium Brown
  • Medium Brown - $36.65
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Line & Prime Lip Pencil - # Fair Neutral Rose 1.2g
Sale

Smashbox Be Legendary Line & Prime Lip Pencil - # Fair Neutral Rose 1.2g

11 Options Available

$36.65 $42.00 Fair Neutral Rose
  • Fair Neutral Rose - $36.65
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Line & Prime Lip Pencil - # Deep Mauve 1.2g

Smashbox Be Legendary Line & Prime Lip Pencil - # Deep Mauve 1.2g

11 Options Available

$36.65 Deep Mauve
  • Deep Mauve - $36.65
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Line & Prime Lip Pencil - # Cranberry 1.2g

Smashbox Be Legendary Line & Prime Lip Pencil - # Cranberry 1.2g

11 Options Available

$36.65 Cranberry
  • Cranberry - $36.65
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Prime & Plush Lipstick - # Bawse 3.4g

Smashbox Be Legendary Prime & Plush Lipstick - # Bawse 3.4g

11 Options Available

$42.45 Bawse
  • Bawse - $42.45
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Prime & Plush Lipstick - # Stylist 3.4g

Smashbox Be Legendary Prime & Plush Lipstick - # Stylist 3.4g

11 Options Available

$42.45 Stylist
  • Stylist - $42.45
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Prime & Plush Lipstick - # Poolside 3.4g

Smashbox Be Legendary Prime & Plush Lipstick - # Poolside 3.4g

11 Options Available

$42.45 Poolside
  • Poolside - $42.45
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • It's A Mood - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Prime & Plush Lipstick - # It's A Mood 3.4g

Smashbox Be Legendary Prime & Plush Lipstick - # It's A Mood 3.4g

11 Options Available

$42.45 It's A Mood
  • It's A Mood - $42.45
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • Level Up - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Smashbox Be Legendary Prime & Plush Lipstick - # Level Up 3.4g
Sale

Smashbox Be Legendary Prime & Plush Lipstick - # Level Up 3.4g

11 Options Available

$42.45 $49.00 Level Up
  • Level Up - $42.45
  • Skinny Jeans (Sheer Navy Cream) - $47.10
  • It's A Mood - $42.45
  • Poolside - $42.45
  • Stylist - $42.45
  • Bawse - $42.45
  • Bing - $42.45
  • Cranberry - $36.65
  • Deep Mauve - $36.65
  • Fair Neutral Rose - $36.65
  • Medium Brown - $36.65
  • Medium Pink Rose - $36.65
  • True Red - $37.80
Covergirl Full Spectrum All Day Idol - FS270 Medium Tan Golden by CoverGirl for Women - 0.12 oz Concealer (Unboxed)

Covergirl Full Spectrum All Day Idol - FS270 Medium Tan Golden by CoverGirl for Women - 0.12 oz Concealer (Unboxed)

$29.15 0.12 oz
Reaction Retail Mini Liquid Lip Vault by Reaction Retail 5 x 0.19 oz Lipstick

Reaction Retail Mini Liquid Lip Vault by Reaction Retail 5 x 0.19 oz Lipstick

$30.90 5 x 0.19 oz
ROQ Silicone Wedding 2Layer Beveled 8mm Ring Set - Green by ROQ for Men - 4 x 13 mm Ring

ROQ Silicone Wedding 2Layer Beveled 8mm Ring Set - Green by ROQ for Men - 4 x 13 mm Ring

$29.15 4 x 13 mm
ROQ Silicone Wedding 6mm Brush 2Layer Ring Set - MultiColor by ROQ for Men - 4 x 8 mm Ring

ROQ Silicone Wedding 6mm Brush 2Layer Ring Set - MultiColor by ROQ for Men - 4 x 8 mm Ring

$29.15 4 x 8 mm
ROQ Silicone Wedding BR Twin 8mm Ring - Blue by ROQ for Men - 10 mm Ring

ROQ Silicone Wedding BR Twin 8mm Ring - Blue by ROQ for Men - 10 mm Ring

$29.15 10 mm
ROQ Silicone Wedding 2Layer Dome Ring Set - Orange by ROQ for Men - 4 x 15 mm Ring

ROQ Silicone Wedding 2Layer Dome Ring Set - Orange by ROQ for Men - 4 x 15 mm Ring

$29.15 4 x 15 mm
Helis Gold Revitalize Shampoo by Helis Gold for Unisex - 10.1 oz Shampoo

Revitalize Shampoo by Helis Gold for Unisex - 10.1 oz Shampoo

$29.15 10.1 oz
BONDI WASH Hand Cream - # Tasmanian Pepper & Lavender 80g/2.8oz

BONDI WASH Hand Cream - # Tasmanian Pepper & Lavender 80g/2.8oz

$37.80 80g/2.8oz
Laneige Lip Glowy Balm - # BlueBerry 10g
Sold out

Laneige Lip Glowy Balm - # BlueBerry 10g

$33.20 BlueBerry
  • BlueBerry - $33.20
  • Sweet Candy - $33.20
  • Vanilla - $33.20
  • Mango - $33.20
  • Berry - $33.20
  • Gummy Bear - $33.20
Laneige Lip Glowy Balm - # Vanilla 10g
Sold out

Laneige Lip Glowy Balm - # Vanilla 10g

$33.20 Vanilla
  • Vanilla - $33.20
  • Sweet Candy - $33.20
  • BlueBerry - $33.20
  • Mango - $33.20
  • Berry - $33.20
  • Gummy Bear - $33.20
Laneige Lip Glowy Balm - # Sweet Candy 10g
Sold out

Laneige Lip Glowy Balm - # Sweet Candy 10g

$33.20 Sweet Candy
  • Sweet Candy - $33.20
  • Vanilla - $33.20
  • BlueBerry - $33.20
  • Mango - $33.20
  • Berry - $33.20
  • Gummy Bear - $33.20
Paul Mitchell Flexible Style Hair Sculpting Lotion 250ml
Sold out

Paul Mitchell Flexible Style Hair Sculpting Lotion 250ml

$29.70 250ml
Ioni Lash Garden 3D Faux Mink Lashes - African Violet by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - African Violet by Ioni for Women - 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Bloom by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Bloom by Ioni for Women - 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Born Wildflower by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Born Wildflower by Ioni for Women - 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Mariposa Lily by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Mariposa Lily by Ioni for Women - 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Sunflower Field by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Sunflower Field by Ioni for Women - 1 Pair Eyelashes

$25.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Flower Child by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Flower Child by Ioni for Women - 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Sweet Bouquet by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Sweet Bouquet by Ioni for Women - 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Ruby Flora by Ioni for Women - 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Ruby Flora by Ioni for Women - 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Persephone by Ioni for Women 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Persephone by Ioni for Women 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Garden Cosmos by Ioni for Women 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Garden Cosmos by Ioni for Women 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Rose Peach by Ioni for Women 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Rose Peach by Ioni for Women 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Spring Goddes by Ioni for Women 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Spring Goddes by Ioni for Women 1 Pair Eyelashes

$31.60 1 Pair
Ioni Lash Garden 3D Faux Mink Lashes - Happy Poppy by Ioni for Women 1 Pair Eyelashes
Sold out

Ioni Lash Garden 3D Faux Mink Lashes - Happy Poppy by Ioni for Women 1 Pair Eyelashes

$31.60 1 Pair
Towel Dry Natural Hold Creme Styler by Towel Dry for Men - 8.4 oz Cream
Sold out

Towel Dry Natural Hold Creme Styler by Towel Dry for Men - 8.4 oz Cream

$39.25 8.4 oz
Feather Platinum Super Stainless Steel Double Edge Blade by Feather for Men - 10 Count Blade
Sold out

Feather Platinum Super Stainless Steel Double Edge Blade by Feather for Men - 10 Count Blade

$29.15 10 Count
Burt's Bees Vanilla Bean Lip Balm Kit by Burts Bees for Unisex - 2 Pc 0.15oz Lip Balm, 0.3oz Hand Salve
Sold out

Burt's Bees Vanilla Bean Lip Balm Kit by Burts Bees for Unisex - 2 Pc 0.15oz Lip Balm, 0.3oz Hand Salve

$30.90 2 Pc
Covergirl Advanced Radiance Age-Defying Pressed Powder - 110 Creamy Natural by CoverGirl for Women - 0.39 oz Powder
Sold out

Covergirl Advanced Radiance Age-Defying Pressed Powder - 110 Creamy Natural by CoverGirl for Women - 0.39 oz Powder

$32.15 0.39 oz
Bosley MendxTend Leave In Treatment 100ml/3.4oz
Sold out

Bosley MendxTend Leave In Treatment 100ml/3.4oz

$35.50 100ml/3.4oz
Wella SP Volumize Shampoo (For Fine Hair)
Sold out

Wella SP Volumize Shampoo (For Fine Hair) 250ml/8.45oz

$37.80 250ml/8.45oz
  • 1000ml/33.8oz - $98.15
  • 250ml/8.45oz - $37.80
Wella SP Volumize Shampoo (For Fine Hair)
Sold out

Wella SP Volumize Shampoo (For Fine Hair) 1000ml/33.8oz

$98.15 1000ml/33.8oz
  • 1000ml/33.8oz - $98.15
  • 250ml/8.45oz - $37.80
L'Oreal Professionnel Homme Poker Paste (Reworkable Compact Paste, Extreme Hold) 75ml/2.5oz
Sold out

L'Oreal Professionnel Homme Poker Paste (Reworkable Compact Paste, Extreme Hold) 75ml/2.5oz

$37.80 75ml/2.5oz
Urban Decay Moondust Sparkly Eyeshadow - # Cosmic 1.8g
Sold out

Urban Decay Moondust Sparkly Eyeshadow - # Cosmic 1.8g

$37.80 1.8g
Floris Cefiro Luxury Single Soap 100g
Sold out

Floris Cefiro Luxury Single Soap 100g

$39.00 100g
Joico Blonde Life Brilliant Glow Brightening Oil (Instant Shine & Softness) 100ml/3.4oz
Sold out

Joico Blonde Life Brilliant Glow Brightening Oil (Instant Shine & Softness) 100ml/3.4oz

$37.80 100ml/3.4oz
Tangle Teezer Easy Dry & Go Vented Blow-Dry Hair Brush - # Tickled Pink 1pc
Sold out

Tangle Teezer Easy Dry & Go Vented Blow-Dry Hair Brush - # Tickled Pink 1pc

$37.80 1pc

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