Best Beauty Buys Under $40

Consider this your one-stop shop for All Things Beauty. Shop our curated list of great beauty finds under $40. With scene-stealing makeup, skincare, fragrance and body care to choose from cult-fave brands like Embryolisse, Fenty Beauty, BareMinerals, Sol de Janeiro, The Ordinary and more.

25001 products

Aveda Rosemary Mint Weightless Conditioner (Travel Size) 50ml/1.7oz

Aveda Rosemary Mint Weightless Conditioner (Travel Size) 50ml/1.7oz

$21.60 50ml/1.7oz
Aveda Rosemary Mint Purifying Shampoo (Travel Size) 50ml/1.7oz

Aveda Rosemary Mint Purifying Shampoo (Travel Size) 50ml/1.7oz

$30.85 50ml/1.7oz
Derma E Styling Hair Repair Oil 30ml/1oz

Derma E Styling Hair Repair Oil 30ml/1oz

$23.90 30ml/1oz
Billion Dollar Brows Brow Powder - Light Brown 1.4g / 0.049oz

Billion Dollar Brows Brow Powder - Light Brown 1.4g / 0.049oz

$21.60 Light Brown
  • Light Brown - $21.60
  • Light Brown - $33.20
  • Taupe - $33.20
  • Raven - $33.20
  • Blonde - $33.60
  • Blonde - $25.40
  • Taupe - $21.60
Billion Dollar Brows Brow Powder - Blonde 1.4g / 0.049oz

Billion Dollar Brows Brow Powder - Blonde 1.4g / 0.049oz

$25.40 Blonde
  • Blonde - $25.40
  • Light Brown - $33.20
  • Taupe - $33.20
  • Raven - $33.20
  • Blonde - $33.60
  • Light Brown - $21.60
  • Taupe - $21.60
Perricone MD High Potency Classics Nutritive Cleanser 59ml/2oz

Perricone MD High Potency Classics Nutritive Cleanser 59ml/2oz

$32.45 59ml/2oz
  • 59ml/2oz - $32.45
  • 177ml/6oz - $51.75
RMK Comfort Bright Rich Lipstick - # 08 Nostalgic Red 2.7g/0.09oz

RMK Comfort Bright Rich Lipstick - # 08 Nostalgic Red 2.7g/0.09oz

$67.55 08 Nostalgic Red
  • 08 Nostalgic Red - $67.55
  • 03 Flamingo Dance - $26.20
  • 04 Orange Coral - $60.00
  • 06 Cotton Cherry - $31.70
  • 07 Valentine Day - $65.65
RMK Comfort Bright Rich Lipstick - # 07 Valentine Day 2.7g/0.09oz

RMK Comfort Bright Rich Lipstick - # 07 Valentine Day 2.7g/0.09oz

$65.65 07 Valentine Day
  • 07 Valentine Day - $65.65
  • 03 Flamingo Dance - $26.20
  • 06 Cotton Cherry - $31.70
  • 08 Nostalgic Red - $67.55
RMK Comfort Bright Rich Lipstick - # 06 Cotton Cherry 2.7g/0.09oz

RMK Comfort Bright Rich Lipstick - # 06 Cotton Cherry 2.7g/0.09oz

$31.70 06 Cotton Cherry
  • 06 Cotton Cherry - $31.70
  • 03 Flamingo Dance - $26.20
  • 04 Orange Coral - $60.00
  • 08 Nostalgic Red - $67.55
  • 07 Valentine Day - $65.65
RMK Comfort Bright Rich Lipstick - # 04 Orange Coral 2.7g/0.09oz

RMK Comfort Bright Rich Lipstick - # 04 Orange Coral 2.7g/0.09oz

$60.00 04 Orange Coral
  • 04 Orange Coral - $60.00
  • 03 Flamingo Dance - $26.20
  • 06 Cotton Cherry - $31.70
  • 08 Nostalgic Red - $67.55
  • 07 Valentine Day - $65.65
RMK Comfort Bright Rich Lipstick - # 03 Flamingo Dance 2.7g/0.09oz

RMK Comfort Bright Rich Lipstick - # 03 Flamingo Dance 2.7g/0.09oz

$26.20 03 Flamingo Dance
  • 03 Flamingo Dance - $26.20
  • 04 Orange Coral - $60.00
  • 06 Cotton Cherry - $31.70
  • 08 Nostalgic Red - $67.55
  • 07 Valentine Day - $65.65
BioSilk Irresistible Conditioner 207ml/oz
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BioSilk Irresistible Conditioner 207ml/oz

$16.85 207ml/oz
BioSilk Irresistible Shampoo 207ml/7oz
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BioSilk Irresistible Shampoo 207ml/7oz

$18.00 207ml/7oz
Anastasia Beverly Hills Sharpener ABH01-12001
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Anastasia Beverly Hills Sharpener ABH01-12001

$11.20
Hermes Eau D'Orange Verte Cologne Spray (Miniature) 7.5ml/0.25oz
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Hermes Eau D'Orange Verte Cologne Spray (Miniature) 7.5ml/0.25oz

$27.10 7.5ml/0.25oz
CHI Spray Wax 198g/7oz
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CHI Spray Wax 198g/7oz

$35.95 198g/7oz
Antica Farmacista Hand & Body Wash - Pink Peony & Citron 296ml/10oz
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Antica Farmacista Hand & Body Wash - Pink Peony & Citron 296ml/10oz

$38.85 296ml/10oz
  • 296ml/10oz - $38.85
  • Default Title - $435.60
ChromaSilk Creme Hair Color - 6NTA-6NT1 Dark Neutral Ash Blonde by Pravana for Unisex - 3 oz Hair Color
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Pravana ChromaSilk Creme Hair Color - 6NTA-6NT1 Dark Neutral Ash Blonde by Pravana for Unisex - 3 oz Hair Color

$26.50 3 oz
ChromaSilk Creme Hair Color - 10N Extra Light Blonde by Pravana for Unisex - 3 oz Hair Color
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Pravana ChromaSilk Creme Hair Color - 10N Extra Light Blonde by Pravana for Unisex - 3 oz Hair Color

$28.50 3 oz
Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 06 Scarlet Nude
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Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 06 Scarlet Nude 6ml/0.2oz

$25.35 06 Scarlet Nude
  • 05 Rosewood Nude - $21.10
  • 06 Scarlet Nude - $25.35
  • 01 Nude Beige - $68.00
  • 03 Coral Nude - $60.00
  • 04 Berry Pink Nude - $41.90
Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 05 Rosewood Nude 6ml/0.2oz
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Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 05 Rosewood Nude 6ml/0.2oz

$21.10 05 Rosewood Nude
  • 05 Rosewood Nude - $21.10
  • 06 Scarlet Nude - $25.35
  • 01 Nude Beige - $68.00
  • 03 Coral Nude - $60.00
  • 04 Berry Pink Nude - $41.90
Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 04 Berry Pink Nude 6ml/0.2oz
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Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 04 Berry Pink Nude 6ml/0.2oz

$41.90 04 Berry Pink Nude
  • 05 Rosewood Nude - $21.10
  • 06 Scarlet Nude - $25.35
  • 01 Nude Beige - $68.00
  • 03 Coral Nude - $60.00
  • 04 Berry Pink Nude - $41.90
Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 03 Coral Nude
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Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 03 Coral Nude 6ml/0.2oz

$60.00 03 Coral Nude
  • 05 Rosewood Nude - $21.10
  • 06 Scarlet Nude - $25.35
  • 01 Nude Beige - $68.00
  • 03 Coral Nude - $60.00
  • 04 Berry Pink Nude - $41.90
Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 01 Nude Beige
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Helena Rubinstein Illumination Lips Nude Glowy Gloss - # 01 Nude Beige 6ml/0.2oz

$68.00 01 Nude Beige
  • 05 Rosewood Nude - $21.10
  • 06 Scarlet Nude - $25.35
  • 01 Nude Beige - $68.00
  • 03 Coral Nude - $60.00
  • 04 Berry Pink Nude - $41.90
Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 06 Nude Navy Grey
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Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 06 Nude Navy Grey 6ml/0.2oz

$64.00 06 Nude Navy Grey
  • 06 Nude Navy Grey - $64.00
  • 02 Pink Nude - $18.50
  • 03 Nude Brown - $67.00
  • 04 Coffee Nude - $64.00
  • 05 Nude Lilac - $74.00
Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 05 Nude Lilac
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Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 05 Nude Lilac 6ml/0.2oz

$74.00 05 Nude Lilac
  • 06 Nude Navy Grey - $64.00
  • 02 Pink Nude - $18.50
  • 03 Nude Brown - $67.00
  • 04 Coffee Nude - $64.00
  • 05 Nude Lilac - $74.00
Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 04 Coffee Nude
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Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 04 Coffee Nude 6ml/0.2oz

$64.00 04 Coffee Nude
  • 06 Nude Navy Grey - $64.00
  • 02 Pink Nude - $18.50
  • 03 Nude Brown - $67.00
  • 04 Coffee Nude - $64.00
  • 05 Nude Lilac - $74.00
Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 03 Nude Brown
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Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 03 Nude Brown 6ml/0.2oz

$67.00 03 Nude Brown
  • 06 Nude Navy Grey - $64.00
  • 02 Pink Nude - $18.50
  • 03 Nude Brown - $67.00
  • 04 Coffee Nude - $64.00
  • 05 Nude Lilac - $74.00
Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 02 Pink Nude
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Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 02 Pink Nude 6ml/0.2oz

$18.50 02 Pink Nude
  • 06 Nude Navy Grey - $64.00
  • 02 Pink Nude - $18.50
  • 03 Nude Brown - $67.00
  • 04 Coffee Nude - $64.00
  • 05 Nude Lilac - $74.00
Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 01 Ivory Nude
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Helena Rubinstein Illumination Eyes Liquid Eyeshadow - # 01 Ivory Nude

$62.00 01 Ivory Nude
  • 01 Ivory Nude - $62.00
  • 06 Nude Navy Grey - $64.00
  • 02 Pink Nude - $18.50
  • 03 Nude Brown - $67.00
  • 04 Coffee Nude - $64.00
  • 05 Nude Lilac - $74.00
NARS N23 Wet/Dry Blush Brush
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NARS N23 Wet/Dry Blush Brush

$27.45
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Rose 4
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Rose 4 30ml/1oz

$76.10 Rose 4
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
  • Golden 4 - $77.65
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Rose 3
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Rose 3 30ml/1oz

$77.25 Rose 3
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
  • Golden 4 - $77.65
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Rose 2
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Rose 2 30ml/1oz

$79.05 Rose 2
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
  • Golden 4 - $77.65
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Neutral 5
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Neutral 5 30ml/1oz

$29.40 Neutral 5
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
  • Golden 4 - $77.65
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Neutral 4
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Neutral 4 30ml/1oz

$79.05 Neutral 4
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
  • Golden 4 - $77.65
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Neutral 2
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Neutral 2 30ml/1oz

$76.75 Neutral 2
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
  • Golden 4 - $77.65
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Golden 5
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Golden 5 30ml/1oz

$74.00 Golden 5
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
  • Golden 4 - $77.65
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Golden 4 30ml/1oz
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Golden 4 30ml/1oz

$77.65 Golden 4
  • Golden 4 - $77.65
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Golden 3 - $55.80
  • Neutral - $71.00
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Golden 3
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Shiseido Synchro Skin Glow Luminizing Fluid Foundation SPF 20 - # Golden 3 30ml/1oz

$55.80 Golden 3
  • Neutral 3 - $80.20
  • Neutral 4 - $79.05
  • Rose 3 - $77.25
  • Rose 4 - $76.10
  • Rose 5 - $78.70
  • Golden 3 - $55.80
  • Golden 5 - $74.00
  • Neutral - $71.00
  • Neutral 2 - $76.75
  • Neutral 5 - $29.40
  • Rose 2 - $79.05
Burberry Fresh Glow Gel Stick Luminous Foundation & Concealer - # No. 31 Rosy Nude 9g/0.31oz
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Burberry Fresh Glow Gel Stick Luminous Foundation & Concealer - # No. 33 Honey Beige 9g/0.31oz

$27.30 No. 33 Honey Beige
  • No. 33 Honey Beige - $27.30
  • No. 31 Rosy Nude - $32.75
  • No. 32 Honey - $27.30
Burberry Fresh Glow Gel Stick Luminous Foundation & Concealer - # No. 31 Rosy Nude 9g/0.31oz
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Burberry Fresh Glow Gel Stick Luminous Foundation & Concealer - # No. 32 Honey 9g/0.31oz

$27.30 No. 32 Honey
  • No. 32 Honey - $27.30
  • No. 31 Rosy Nude - $32.75
  • No. 33 Honey Beige - $27.30
Burberry Fresh Glow Gel Stick Luminous Foundation & Concealer - # No. 31 Rosy Nude 9g/0.31oz
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Burberry Fresh Glow Gel Stick Luminous Foundation & Concealer - # No. 31 Rosy Nude 9g/0.31oz

$32.75 No. 31 Rosy Nude
  • No. 31 Rosy Nude - $32.75
  • No. 32 Honey - $27.30
  • No. 33 Honey Beige - $27.30
Lancome Cafe Bonheur Le Harmony Blush In Capitals - #01 Je M'Appelle Rose 12g/0.42oz
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Lancome Cafe Bonheur Le Harmony Blush In Capitals - #01 Je M'Appelle Rose 12g/0.42oz

$25.35 12g/0.42oz
Urban Decay Stay Naked The Fix Powder Foundation - # 30WO (Light Warm With Orange Undertone)
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Urban Decay Stay Naked The Fix Powder Foundation - # 30WO (Light Warm With Orange Undertone) 6g/0.21oz

$69.85 30WO (Light Warm With Orange Undertone)
  • 10NN (Ultra Fair Neutral With Neutral Undertone) - $70.00
  • 30WO (Light Warm With Orange Undertone) - $69.85
  • 40CP (Light Medium Cool With Pink Undertone) - $79.00
  • 30WY (Light Warm With Yellow Undertone) - $80.00
  • 20WY (Fair Warm With A Golden Undertone) - $21.10
Urban Decay Stay Naked The Fix Powder Foundation - # 20WY (Fair Warm With A Golden Undertone) 6g/0.21oz
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Urban Decay Stay Naked The Fix Powder Foundation - # 20WY (Fair Warm With A Golden Undertone) 6g/0.21oz

$21.10 20WY (Fair Warm With A Golden Undertone)
  • 20WY (Fair Warm With A Golden Undertone) - $21.10
  • 30WO (Light Warm With Orange Undertone) - $69.85
  • 30WY (Light Warm With Yellow Undertone) - $80.00
Too Faced Tutti Frutti Fresh Squeezed Highlighting Drops - # Sparkling Pink Grapefruit
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Too Faced Tutti Frutti Fresh Squeezed Highlighting Drops - # Sparkling Pink Grapefruit 17.5ml/0.59oz

$20.05 17.5ml/0.59oz
Clinique Clinique iD Dramatically Different Hydrating Jelly + Active Cartridge Concentrate For Sallow Skin
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Clinique Clinique iD Dramatically Different Hydrating Jelly + Active Cartridge Concentrate For Sallow Skin 125ml/4.2oz

$25.35 125ml/4.2oz

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