Best Beauty Buys Under $40

Consider this your one-stop shop for All Things Beauty. Shop our curated list of great beauty finds under $40. With scene-stealing makeup, skincare, fragrance and body care to choose from cult-fave brands like Embryolisse, Fenty Beauty, BareMinerals, Sol de Janeiro, The Ordinary and more.

25001 products

Elizabeth Arden Sunflowers Eau De Toilette Spray 100ml/3.3oz

Elizabeth Arden Sunflowers Eau De Toilette Spray 100ml/3.3oz

2 Options Available

$47.10 100ml/3.3oz
  • 100ml/3.3oz - $47.10
  • 50ml/1.7oz - $47.10
  • 30ml/1oz - $34.20
Carter Beauty Free Speech Lip Tint - Sheryl by Carter Beauty for Women - 0.26 oz Lipstick

Carter Beauty Free Speech Lip Tint - Sheryl by Carter Beauty for Women - 0.26 oz Lipstick

$27.35 0.26 oz
American Crew Forming Cream by American Crew for Men - 1.7 oz Cream

American Crew Forming Cream by American Crew for Men - 1.7 oz Cream

$38.05 1.7 oz
MAC Lustreglass Lipstick - # 550 Succumb To Plum (Deep Cool Purple) 3g/0.1oz

MAC Lustreglass Lipstick - # 510 Lady Bug (Tomato Red) 3g/0.1oz

2 Options Available

$51.75 510 Lady Bug (Tomato Red)
  • 510 Lady Bug (Tomato Red) - $51.75
  • 550 Succumb To Plum (Deep Cool Purple) - $41.25
  • 540 Thanks, It’s M.A.C! (Taupey Pink Nude With Silver Pearl) - $51.75
  • 543 Posh Pit (Warm Rose Brown Nude) - $49.40
  • 545 Glossed And Found (Midtone Red With Red Pearl) - $37.20
  • 555 Femmomenon (Midtone Caramel Nude) - $51.75
  • 546 Pink Big (Midtone Fuchsia) - $51.75
  • 549 PDA (Bricky Red) - $48.25
  • 551 Local Celeb (Burnt Orange) - $49.40
  • 524 Syrup (Blue Pink) - $31.00
  • 522 Spice It Up! (Brown Berry) - $37.70
  • 548 Beam There, Done That (Rosy Plum Pink) - $51.75
  • 502 Cockney (Yellow Red With Multidimensional Pearl) - $38.75
  • 520 See Sheer (Grapefruit Pink) - $38.00
Sigma Beauty Lip Gloss - # Secret Garden 4.8g/0.17oz

Sigma Beauty Lip Gloss - # Secret Garden 4.8g/0.17oz

$45.30 Secret Garden
  • Secret Garden - $45.30
  • Dazzling - $37.70
  • Lilac Wine - $12.60
  • Passionate - $40.50
  • Heartfelt - $41.30
Shiseido MicroLiner Ink Eyeliner - # 10 Burgundy 0.08g/0.002oz

Shiseido MicroLiner Ink Eyeliner - # 10 Burgundy 0.08g/0.002oz

8 Options Available

$39.00 10 Burgundy
  • 10 Burgundy - $39.00
  • 01 Black - $41.30
  • 02 Brown - $35.50
  • 03 Plum - $41.30
  • 04 Navy - $41.30
  • 05 White - $43.60
  • 06 Yellow - $45.95
  • 07 Gray - $47.10
  • 08 Teal - $41.30
  • 09 Violet - $40.85
Shiseido POP PowderGel Eye Shadow - # 08 Suru-Suru Taupe 2.2g/0.07oz

Shiseido POP PowderGel Eye Shadow - # 08 Suru-Suru Taupe 2.2g/0.07oz

$39.45 08 Suru-Suru Taupe
  • 08 Suru-Suru Taupe - $39.45
  • 01 Shin-Shin Crystal - $41.80
  • 02 Horo-Horo Silk - $34.20
  • 03 Fuwa-Fuwa Peach - $45.95
  • 04 Sube-Sube Beige - $41.10
  • 05 Zoku-Zoku Brown - $38.80
  • 06 Vivivi Orange - $47.10
  • 07 Shari-Shari Silver - $42.80
  • 09 Dododo Black - $31.15
  • 11 Waku-Waku Pink - $44.80
  • 12 Hara-Hara Purple - $42.60
  • 13 Kan-Kan Gold - $39.00
  • 14 Kura-Kura Coral - $41.90
  • 15 Bachi-Bachi Plum - $39.95
  • 16 Zawa-Zawa Green - $40.90
  • 17 Zaa-Zaa Navy - $30.60
  • 18 Doki-Doki Red - $44.80
Dr. Morita Platinum Whitening Essence Facial Mask 10pcs

Dr. Morita Platinum Whitening Essence Facial Mask 10pcs

$25.05 10pcs
Pupa Squirrel 1 Lip Kit - # 002 5.5g/0.19oz

Pupa Squirrel 1 Lip Kit - # 002 5.5g/0.19oz

4 Options Available

$28.55 002
  • 002 - $28.55
  • 001 - $28.55
  • 003 - $28.55
  • 004 - $28.55
Pupa Pupa Ghost Kit - # 002 (Purple Witch) 7.5g/0.26oz

Pupa Pupa Ghost Kit - # 002 (Purple Witch) 7.5g/0.26oz

4 Options Available

$33.20 002 (Purple Witch)
  • 002 (Purple Witch) - $33.20
  • 001 (Scary Violet) - $33.20
  • 003 (Black Mood) - $33.20
  • 004 (Pumpkin Orange) - $33.20
  • 001 (Scary Violet) (Box Slightly Damaged) - $25.00
Pupa Squirrel 2 Kit - # 011 10.4g/0.36oz

Pupa Squirrel 2 Kit - # 011 10.4g/0.36oz

6 Options Available

$30.85 011
  • 011 - $30.85
  • 012 - $30.85
  • 013 - $30.85
  • 001 - $30.85
  • 003 - $30.85
  • 002 - $30.85
Pupa Squirrel 1 Lip Kit - # 001 5.5g/0.19oz

Pupa Squirrel 1 Lip Kit - # 001 5.5g/0.19oz

4 Options Available

$28.55 001
  • 001 - $28.55
  • 002 - $28.55
  • 003 - $28.55
  • 004 - $28.55
Sisley Le Phyto Rouge Long Lasting Hydration Lipstick - # 15 Beige Manhattan 3.4g/0.11oz

Sisley Le Phyto Rouge Long Lasting Hydration Lipstick - # 15 Beige Manhattan 3.4g/0.11oz

6 Options Available

$76.10 15 Beige Manhattan
  • 15 Beige Manhattan - $76.10
  • 10 Beige Jaipur - $77.25
  • 11 Beige Tahiti - $76.10
  • 12 Beige Bali - $74.00
  • 13 Beige Eldorado - $39.80
  • 14 Beige Copacabana - $31.15
  • 20 Rose Portofino - $72.60
  • 21 Rose Noumea - $80.75
  • 22 Rose Paris - $79.60
  • 24 Rose Santa Fe - $77.25
  • 25 Rose Kyoto - $30.35
  • 26 Rose Granada - $33.50
  • 30 Orange Ibiza - $78.40
  • 31 Orange Acapulco - $85.00
  • 32 Orange Calvi - $41.60
  • 33 Orange Sevilla - $89.95
  • 40 Rouge Monaco - $41.90
  • 41 Rouge Miami - $71.00
  • 42 Rouge Rio - $52.40
  • 43 Rouge Capri - $41.90
Shiseido MicroLiner Ink Eyeliner - # 07 Gray 0.08g/0.002oz

Shiseido MicroLiner Ink Eyeliner - # 07 Gray 0.08g/0.002oz

8 Options Available

$47.10 07 Gray
  • 07 Gray - $47.10
  • 01 Black - $41.30
  • 02 Brown - $35.50
  • 03 Plum - $41.30
  • 04 Navy - $41.30
  • 05 White - $43.60
  • 06 Yellow - $45.95
  • 08 Teal - $41.30
  • 09 Violet - $40.85
  • 10 Burgundy - $39.00
MAC Extra Dimension Skinfinish Highlighter - # Show Gold 9g/0.31oz

MAC Extra Dimension Skinfinish Highlighter - # Show Gold 9g/0.31oz

$66.80 Show Gold
  • Show Gold - $66.80
  • Oh, Darling - $69.00
  • Glow With It - $33.50
  • Double-Gleam - $69.25
  • Beaming Blush - $66.80
  • Iced Apricot - $70.20
  • Petallic Metallic - $73.40
Buxom Full On Plumping Lip Polish Gloss - # Clair 4.4ml/0.15oz

Buxom Full On Plumping Lip Polish Gloss - # Clair 4.4ml/0.15oz

6 Options Available

$44.80 Clair
  • Clair - $44.80
  • Dominique - $43.40
  • Samantha - $44.80
  • Sarina - $43.60
  • Celeste - $44.80
  • Brandi - $44.80
  • Sandy - $30.00
  • Kimberly - $47.10
  • Dolly - $44.80
  • Sugar - $43.40
  • Sophia - $47.10
  • Gabby - $44.80
  • April - $39.80
Buxom Full On Plumping Lip Polish Gloss - # Sophia 4.4ml/0.15oz

Buxom Full On Plumping Lip Polish Gloss - # Sophia 4.4ml/0.15oz

6 Options Available

$47.10 Sophia
  • Sophia - $47.10
  • Dominique - $43.40
  • Samantha - $44.80
  • Sarina - $43.60
  • Celeste - $44.80
  • Brandi - $44.80
  • Sandy - $30.00
  • Kimberly - $47.10
  • Dolly - $44.80
  • Sugar - $43.40
  • Clair - $44.80
  • Gabby - $44.80
  • April - $39.80
Buxom Full On Plumping Lip Polish Gloss - # Kimberly 4.4ml/0.15oz

Buxom Full On Plumping Lip Polish Gloss - # Kimberly 4.4ml/0.15oz

6 Options Available

$47.10 Kimberly
  • Kimberly - $47.10
  • Dominique - $43.40
  • Samantha - $44.80
  • Sarina - $43.60
  • Celeste - $44.80
  • Brandi - $44.80
  • Sandy - $30.00
  • Dolly - $44.80
  • Sugar - $43.40
  • Sophia - $47.10
  • Clair - $44.80
  • Gabby - $44.80
  • April - $39.80
Tigi Bed Head Urban Anti+dotes Resurrection Shampoo 750ml/25.36oz
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Tigi Bed Head Urban Anti+dotes Resurrection Shampoo 750ml/25.36oz

$50.30 750ml/25.36oz
  • 750ml/25.36oz - $50.30
  • 250ml/8.45oz - $20.90
Chella Lipstick Pencil - Rebellious Rose by Chella for Women - 0.1 oz Lipstick
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Chella Lipstick Pencil - Rebellious Rose by Chella for Women - 0.1 oz Lipstick

$21.90 0.1 oz
Travalo Classic Perfume Atomizer - Silver by Travalo for Unisex - 0.17 oz Refillable Spray (Empty)
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Travalo Classic Perfume Atomizer - Silver by Travalo for Unisex - 0.17 oz Refillable Spray (Empty)

$28.00 0.17 oz
Pupa Whale N.1 Lip Kit - # 003 5.6g/0.19oz
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Pupa Whale N.1 Lip Kit - # 003 5.6g/0.19oz

$27.00 #003
Melrose Hemp Seed Oil Shampoo 300ml
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Melrose Hemp Seed Oil Shampoo 300ml

$11.45 300ml
Make-Up Studio Translucent Powder - 1 by Make-Up Studio for Women 0.28 oz Powder
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Make-Up Studio Translucent Powder - 1 by Make-Up Studio for Women 0.28 oz Powder

$18.10 0.28 oz
Wet Brush Pro Detangling Comb - Pink by Wet Brush for Unisex - 1 Pc Comb
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Wet Brush Pro Detangling Comb - Pink by Wet Brush for Unisex - 1 Pc Comb

$34.50 1 Pc
Wet Brush Volumizing Round Brush - Fine-Medium by Wet Brush for Unisex - 1 Pc Hair Brush
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Wet Brush Volumizing Round Brush - Fine-Medium by Wet Brush for Unisex - 1 Pc Hair Brush

$28.00 1 Pc
Kristin Ess Weightless Hydration Daliy Scalp Plus Hair Mask by Kristin Ess for Unisex - 6.7 oz Mask
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Kristin Ess Weightless Hydration Daliy Scalp Plus Hair Mask by Kristin Ess for Unisex - 6.7 oz Mask

$26.45 6.7 oz
Kenra Nitro Memory Creme 18 by Kenra for Unisex - 8 oz Cream
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Kenra Nitro Memory Creme 18 by Kenra for Unisex - 8 oz Cream

$29.00 8 oz
Make-Up Studio Blusher Lumiere - Sweet Pink by Make-Up Studio for Women - 0.06 oz Powder
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Make-Up Studio Blusher Lumiere - Sweet Pink by Make-Up Studio for Women - 0.06 oz Powder

$31.85 0.06 oz
Make-Up Studio Compact Powder Foundation 3-In-1 - Fair by Make-Up Studio for Women - 0.35 oz Foundation
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Make-Up Studio Compact Powder Foundation 3-In-1 - Fair by Make-Up Studio for Women - 0.35 oz Foundation

$37.00 0.35 oz
Make-Up Studio 2-Way Glitter Gel by Make-Up Studio for Women - 0.3 oz Gel
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Make-Up Studio 2-Way Glitter Gel by Make-Up Studio for Women - 0.3 oz Gel

$28.30 0.3 oz
Kenra Color Maintenance Thermal Spray - 11 by Kenra for Unisex - 8 oz Hairspray
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Kenra Color Maintenance Thermal Spray - 11 by Kenra for Unisex - 8 oz Hairspray

$26.20 8 oz
INIKA Organic Certified Organic Eye Pencil - # 05 Purple Minx 1.2g/0.04oz
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INIKA Organic Certified Organic Eye Pencil - # 05 Purple Minx 1.2g/0.04oz

$33.00 05 Purple Minx
  • 05 Purple Minx - $33.00
  • 02 Coco - $32.00
  • 03 Graphite - $37.00
  • 04 White Crystal - $38.00
  • 06 Gold Khaki - $37.00
  • 08 Indigo - $32.00
Smashbox Studio Skin 24 Hour Wear Hydrating Foundation - # 2.16 (Light With Warm Golden Undertone) 30ml/1oz
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Smashbox Studio Skin 24 Hour Wear Hydrating Foundation - # 2.16 (Light With Warm Golden Undertone) 30ml/1oz

$64.75 2.16 (Light With Warm Golden Undertone)
  • 2.16 (Light With Warm Golden Undertone) - $64.75
  • 1.1 (Fair Light With Neutral Undertone) - $68.80
  • 1.2 (Fair Light With Warm Undertone) - $71.30
  • 2.3 (Light Medium With Warm Undertone) - $70.35
  • 2.4 (Light Medium With Warm Peachy Undertone) - $68.80
  • 0.5 (Fair With Cool Undertone) - $31.20
  • 1.15 (Fair Light With Warm, Peachy Undertone) - $84.25
  • 2.15 (Light With Cool Undertone) - $64.75
  • 0.3 (Fair With Neutral Undertone) - $76.00
  • 4.0 (Medium Dark With Warm Peach Undertone) - $25.35
  • 2.35 (Light Medium With Warm Golden Undertone) - $64.75
  • 3.18 (Medium Dark With Neutral Olive Undertone) - $70.30
  • 2.2 (Light Medium With Warm Peach Undertone) - $70.40
  • 3.02 (Medium With Neutral Olive Undertone) - $63.00
  • 0.5 (Fair With Cool Undertone) (Box Slightly Damaged) - $50.80
  • 1.05 (Fair With Warm Olive Undertone) - $63.50
  • 1.0 (Fair With Cool Undertone + Hints Of Peach) - $72.40
Youngblood Pressed Individual Eyeshadow - Platinum 2g/0.071oz
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Youngblood Pressed Individual Eyeshadow - Platinum 2g/0.071oz

$29.00 Platinum
  • Platinum - $29.00
  • Zen - $23.80
  • Jewel - $29.00
KISS ME Heroine Make Prime Liquid Eyeliner Rich Keep - # 02 Black Brown 0.4ml/0.0133oz
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KISS ME Heroine Make Prime Liquid Eyeliner Rich Keep - # 02 Black Brown 0.4ml/0.0133oz

$28.55 02 Black Brown
  • 02 Black Brown - $28.55
  • 01 Deep Black - $25.40
  • 03 Natural Brown - $26.20
Clarins Lip Twist Duo Water Tint & Balm - # 01 Red Sunset 3ml+1.4g
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Clarins Lip Twist Duo Water Tint & Balm - # 01 Red Sunset 3ml+1.4g

$33.00 01 Red Sunset
  • 01 Red Sunset - $33.00
  • 02 Purple Escape - $33.00
  • 03 Coral Sunrise - $33.00
By Terry Baume De Rose Hydrating Rose Sheet Mask 25g/0.88oz
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By Terry Baume De Rose Hydrating Rose Sheet Mask 25g/0.88oz

$25.00 25g/0.88oz
Dr. Morita Concentrated Essence Mask Series - Aloe Vera Essence Facial Mask (Soothing & Purifying) 9pcs
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Dr. Morita Concentrated Essence Mask Series - Aloe Vera Essence Facial Mask (Soothing & Purifying) 9pcs

$23.90 9pcs
  • 9pcs - $23.90
  • 8pcs - $20.00
L'Oreal Revitalift Filler [HA] Fresh Mix Capsule Replumping Mask 5sheets
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L'Oreal Revitalift Filler [HA] Fresh Mix Capsule Replumping Mask 5sheets

$29.30 5sheets
Fenty Beauty by Rihanna Mattemoiselle Plush Matte Lipstick - # Thicc (Sultry Mauve) 1.7g/0.06oz
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Fenty Beauty by Rihanna Mattemoiselle Plush Matte Lipstick - # Thicc (Sultry Mauve) 1.7g/0.06oz

$29.00 Thicc (Sultry Mauve)
  • Thicc (Sultry Mauve) - $29.00
  • Ballerina Blackout (Loud Bubblegum) - $28.00
  • Tiger Tini (Exotic Orange) - $27.00
  • Flamingo Acid (Bright Berry) - $26.00
  • Dragon Mami (Tropical Papaya) - $29.35
  • I Quit (True Mink) - $27.00
  • Freckle Fiesta (Spiced Terracotta) - $29.35
  • Pumpkin Rose (Rich Marigold) - $29.00
  • Single - $29.00
  • Spanked (Dusty Rose) - $29.00
Pravana Intense Therapy Leave-In Treatment 300ml/10.1oz
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Pravana Intense Therapy Leave-In Treatment 300ml/10.1oz

$37.00 300ml/10.1oz
Apivita Royal Honey Creamy Shower Gel With Essential Oils - Ecopack 500ml/16.9oz
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Apivita Royal Honey Creamy Shower Gel With Essential Oils - Ecopack 500ml/16.9oz

$37.80 500ml/16.9oz
MAC Lipstick - Sin (Matte) 3g/0.1oz
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MAC Lipstick - Sin (Matte) 3g/0.1oz

$37.00 Sin (Matte)
  • Sin (Matte) - $37.00
  • CB96 (Frost) - $38.05
  • No. 138 Chili Matte; Premium price due to scarcity - $46.50
  • Mocha (Satin) - $42.25
  • Cosmo (Amplified Creme) - $47.10
  • Faux (Satin) - $45.70
  • Mac Red (Satin) - $44.55
  • Dubonnet (Amplified Creme) - $44.55
  • Russian Red (Matte) - $47.50
  • Diva (Matte) - $35.00
  • Odyssey (Frost) - $42.05
  • "O" (Frost) - $37.00
  • New York Apple (Frost) - $37.00
  • Twig (Satin) - $35.00
  • Plum Dandy - $44.80
  • Fabby (Frost) - $37.75
  • Bombshell (Frost) - $47.10
  • Lady Bug (Lustre) - $20.75
  • Honeylove - $45.70
  • Blankety (Amplified Creme) - $44.55
  • Creme De La Femme (Frost) - $33.00
  • Vegas Volt (Amplified Creme) - $46.50
  • Kinda Sexy (Matte) - $44.55
  • Please Me - $41.80
  • Velvet Teddy (Matte) - $38.80
  • Snob - $45.70
  • Girl About Town (Amplified Creme) - $38.00
  • Spirit (Satin) - $33.00
  • Taupe - $38.80
  • Retro - $39.80
  • Lady Danger (Matte) - $44.55
  • Fast Play (Amplified Creme) - $44.55
  • Brave (Satin) - $39.80
Sebastian Dark Oil Lightweight Mask 500ml/16.9oz
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Sebastian Dark Oil Lightweight Mask 500ml/16.9oz

$70.40 500ml/16.9oz
  • 500ml/16.9oz - $70.40
  • 150ml/5.1oz - $34.20
CosMedix Enhance Lip-Plumping Mask (Unboxed) 10ml/0.33oz
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CosMedix Enhance Lip-Plumping Mask (Unboxed) 10ml/0.33oz

$32.00 10ml/0.33oz
La Roche Posay Ultrafine Scrub - Sensitive Skin 50ml/1.69oz
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La Roche Posay Ultrafine Scrub - Sensitive Skin 50ml/1.69oz

$27.30 50ml/1.69oz
Buxom Wanderlust Primer Infused Blush - # Seychelles (Bronze) 3.6g/0.13oz
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Buxom Wanderlust Primer Infused Blush - # Seychelles (Bronze) 3.6g/0.13oz

$41.10 Seychelles (Bronze)
  • Seychelles (Bronze) - $41.10
  • Dolly (Absolute Mauve) - $39.45
  • Goa (Berry) - $33.00

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