a 100% community-inspired one-of-a-kind product to add volume, achieve hold and give protection -- all at once. ? Offers high hold with a natural finish ? Protects hair from heat damage ? Suitable for all hair types ? 9/10 guys say it lasts them all day (9/10 experience hold that lasted X ) ? Formulated without parabens, sulfates, phthalates, silicones or aluminum. Cruelty-free.Made in the USA.100% recyclable packaging.