TheBalm

Founded in 2004, TheBalm Cosmetics is a playful and innovative beauty brand known for its retro-inspired packaging, high-quality formulas, and cruelty-free ethos. With a focus on versatile, multi-use products, TheBalm empowers makeup lovers to express themselves boldly and creatively.

From cult-favourite eyeshadow palettes to pigmented lipsticks and flawless foundations, TheBalm offers a wide range of products designed to suit every style, occasion, and skin type.

Shop bestsellers like the Tinted Moisturiser & Long Lasting liquid lipstick kits.

Discover why TheBalm is loved for its fun packaging, innovative formulas, and approachable, professional-quality makeup.

251 products

TheBalm Sleep Tight Night Cream by the Balm for Women - 1 oz Cream

Sleep Tight Night Cream by the Balm for Women - 1 oz Cream

$50.90 1 oz
TheBalm To The Rescue - Complexion Serum by the Balm for Women - 1 oz Serum

To The Rescue Complexion Serum by the Balm for Women - 1 oz Serum

$44.10 1 oz
TheBalm Schwing Liquid Eyeliner - Brown 1.7ml/0.05oz

TheBalm Schwing Liquid Eyeliner - Brown 1.7ml/0.05oz

$29.70 Brown
  • Brown - $29.70
  • Purple - $25.50
TheBalm Schwing Liquid Eyeliner - Purple 1.7ml/0.05oz

TheBalm Schwing Liquid Eyeliner - Purple 1.7ml/0.05oz

$31.35 Purple
  • Purple - $31.35
  • Brown - $29.70
TheBalm Meet Matte Hughes Long Lasting Liquid Lipstick - Honest 7.4ml/0.25oz

TheBalm Meet Matte Hughes Long Lasting Liquid Lipstick - Humble 7.4ml/0.25oz

2 Options Available

$28.55 Humble
  • Humble - $28.55
  • Honest - $35.95
  • Sentimental - $28.55
  • Devoted - $30.10
  • Charming - $28.55
  • Loyal - $30.10
  • Adoring - $34.20
  • Trustworthy - $35.35
  • Dedicated - $12.50
  • Genuine - $28.55
TheBalm Meet Matte Hughes Long Lasting Liquid Lipstick - Honest 7.4ml/0.25oz

TheBalm Meet Matte Hughes Long Lasting Liquid Lipstick - Genuine 7.4ml/0.25oz

2 Options Available

$28.55 Genuine
  • Genuine - $28.55
  • Honest - $35.95
  • Sentimental - $28.55
  • Devoted - $30.10
  • Charming - $28.55
  • Loyal - $30.10
  • Adoring - $34.20
  • Trustworthy - $35.35
  • Dedicated - $12.50
  • Humble - $28.55
TheBalm Double Crosser (Highlighter, Bronzer & Blush) 8.5g/0.29oz

TheBalm Double Crosser (Highlighter, Bronzer & Blush) 8.5g/0.29oz

$36.10 8.5g/0.29oz
TheBalm Male Order Eyeshadow Palette (6x Eyeshadow) - # First Class Male 13.2g/0.46oz

TheBalm Male Order Eyeshadow Palette (6x Eyeshadow) - # First Class Male 13.2g/0.46oz

$45.95 First Class Male
  • First Class Male - $45.95
  • Domestic Male - $43.60
TheBalm To The Rescue - Biomimetic Face Serum by the Balm for Women - 1 oz Serum
Sold out

TheBalm To The Rescue - Biomimetic Face Serum by the Balm for Women - 1 oz Serum

$45.80 1 oz
TheBalm To The Rescue Moringa Tree Foaming Face Cleanser by the Balm for Women - 5.2 oz Cleanser
Sold out

To The Rescue Moringa Tree Foaming Face Cleanser by the Balm for Women - 5.2 oz Cleanser

$47.40 5.2 oz
TheBalm Dewy Glow Day Cream by the Balm for Women - 1 oz Cream
Sold out

Dewy Glow Day Cream by the Balm for Women - 1 oz Cream

$44.10 1 oz
TheBalm Stainiac Lip And Cheek Stain - Beauty Queen by the Balm for Women - 0.3 oz Lip Gloss
Sold out

TheBalm Stainiac Lip And Cheek Stain - Beauty Queen by the Balm for Women - 0.3 oz Lip Gloss

$45.85 0.3 oz
TheBalm Schwing Liquid Eyeliner - Black by the Balm for Women - 0.05 oz Eyeliner
Sold out

Schwing Liquid Eyeliner - Black by the Balm for Women - 0.05 oz Eyeliner

$45.80 0.05 oz
TheBalm Meet Matte Hughes Mini Long-Lasting Liquid Lipsticks Set by the Balm for Women - 6 Pc Set 0.04oz Charming, 0.04oz Sincere, 0.04oz Committed, 0.04oz Doting, 0.04oz Dedicated, 0.04oz Loyal
Sold out

Meet Matte Hughes Mini Long-Lasting Liquid Lipsticks Set by the Balm for Women - 6 Pc Set 0.04oz Charming, 0.04oz Sincere, 0.04oz Committed, 0.04oz Doting, 0.04oz Dedicated, 0.04oz Loyal

$68.80 6 Pc Set
TheBalm Mad Lash Mascara - Black by the Balm for Women - 0.27 oz Mascara
Sold out

TheBalm Mad Lash Mascara - Black by the Balm for Women - 0.27 oz Mascara

$57.05 0.27 oz
TheBalm Cindy-Lou Manizer by the Balm for Women - 0.3 oz Makeup
Sold out

Cindy-Lou Manizer by the Balm for Women - 0.3 oz Makeup

$49.20 0.3 oz
TheBalm Brow Pow Eyebrow Powder - Light Brown by the Balm for Women - 0.03 oz Eyebrow
Sold out

Brow Pow Eyebrow Powder - Light Brown by the Balm for Women - 0.04 oz Eyebrow

$44.10 0.03 oz
TheBalm Brow Pow Eyebrow Powder - Dark Brown by the Balm for Women - 0.03 oz Eyebrow
Sold out

Brow Pow Eyebrow Powder - Dark Brown by the Balm for Women - 0.04 oz Eyebrow

$42.45 0.03 oz
TheBalm Brow Pow Eyebrow Powder - Blonde by the Balm for Women - 0.04 oz Eyebrow
Sold out

Brow Pow Eyebrow Powder - Blonde by the Balm for Women - 0.04 oz Eyebrow

$50.10 0.04 oz
TheBalm Mary Lou Manizer 8.5g/0.3oz
Sold out

TheBalm Mary Lou Manizer 8.5g/0.3oz

$73.20 8.5g/0.3oz
TheBalm Bahama Mama Bronzer 7.08g/0.25oz
Sold out

TheBalm Bahama Mama Bronzer 7.08g/0.25oz

$35.40 7.08g/0.25oz
TheBalm TheBalm And the Beautiful Eyeshadow Palette (8x Eyeshadow) - # Episode 2 10.5g/0.37oz
Sold out

TheBalm TheBalm And the Beautiful Eyeshadow Palette (8x Eyeshadow) - # Episode 2 10.5g/0.37oz

$64.10 Episode 2
TheBalm Let's Bolt Highlighter 8g/0.28oz
Sold out

TheBalm Let's Bolt Highlighter 8g/0.28oz

$36.65 8g/0.28oz
TheBalm Anne T. Dotes Eyeshadow Primer 11.8ml/0.39oz
Sold out

TheBalm Anne T. Dotes Eyeshadow Primer 11.8ml/0.39oz

$35.95 11.8ml/0.39oz
TheBalm Meet Matt(e) Hughes 6 Mini Long Lasting Liquid Lipsticks Kit - # Exclusive New Shades 6x1.2ml/0.04oz
Sold out

TheBalm Meet Matt(e) Hughes 6 Mini Long Lasting Liquid Lipsticks Kit - # Exclusive New Shades 6x1.2ml/0.04oz

$41.90 Exclusive New Shades
TheBalm Betty Lou Manizer 8.5g/0.3oz
Sold out

TheBalm Betty Lou Manizer 8.5g/0.3oz

$37.50 8.5g/0.3oz
TheBalm Nude Beach Vol. 3 Nude Eyeshadow Palette 9.6g/0.336oz
Sold out

TheBalm Nude Beach Vol. 3 Nude Eyeshadow Palette 9.6g/0.336oz

$31.40 9.6g/0.336oz
TheBalm Bonnie Dew Manizer (Liquid Highlighter) (Box Slightly Damaged) 5.5ml/0.19oz
Sold out

TheBalm Bonnie Dew Manizer (Liquid Highlighter) (Box Slightly Damaged) 5.5ml/0.19oz

$20.00 5.5ml/0.19oz
TheBalm The Total Package Pocket Sized Palette - # I Love My Girlfriend 6.3g/0.22oz
Sold out

TheBalm The Total Package Pocket Sized Palette - # I Love My Girlfriend 6.3g/0.22oz

$39.00 6.3g/0.22oz
TheBalm Frat Boy Shadow/ Blush 8.5g/0.3oz
Sold out

TheBalm Frat Boy Shadow/ Blush 8.5g/0.3oz

$30.00 8.5g/0.3oz
the Balm Bahama Mama by the Balm for Women - 0.25 oz Makeup
Sold out

the Balm Bahama Mama by the Balm for Women - 0.25 oz Makeup

$47.50 0.25 oz
the Balm Women Empowderment - Double-Ended Eyebrow/Eyeliner Brush by the Balm for Women - 1 Pc Brush
Sold out

the Balm Women Empowderment - Double-Ended Eyebrow/Eyeliner Brush by the Balm for Women - 1 Pc Brush

$41.00 1 Pc
the Balm timeBalm Foundation - After Dark by the Balm for Women - 0.75 oz Foundation
Sold out

the Balm timeBalm Foundation - After Dark by the Balm for Women - 0.75 oz Foundation

$28.50 0.75 oz
the Balm TimeBalm Face Primer by the Balm for Women - 1 oz Primer
Sold out

the Balm TimeBalm Face Primer by the Balm for Women - 1 oz Primer

$47.00 1 oz
the Balm timeBalm Concealer - Mid-Medium by the Balm for Women - 0.26 oz Concealer
Sold out

the Balm timeBalm Concealer - Mid-Medium by the Balm for Women - 0.26 oz Concealer

$23.00 0.26 oz
the Balm timeBalm Concealer - Medium/Dark by the Balm for Women - 0.26 oz Concealer
Sold out

the Balm timeBalm Concealer - Medium/Dark by the Balm for Women - 0.26 oz Concealer

$31.00 0.26 oz
the Balm timeBalm Concealer - Medium by the Balm for Women - 0.26 oz Concealer
Sold out

the Balm timeBalm Concealer - Medium by the Balm for Women - 0.26 oz Concealer

$23.00 0.26 oz
the Balm timeBalm Concealer - Just Before Dark by the Balm for Women - 0.26 oz Concealer
Sold out

the Balm timeBalm Concealer - Just Before Dark by the Balm for Women - 0.26 oz Concealer

$21.00 0.26 oz
the Balm timeBalm Concealer - Dark by the Balm for Women - 0.26 oz Concealer
Sold out

the Balm timeBalm Concealer - Dark by the Balm for Women - 0.26 oz Concealer

$21.00 0.26 oz
the Balm The Total Package - Denim-Boyfriend Material by the Balm for Women - 1 Pc Palette
Sold out

the Balm The Total Package - Denim-Boyfriend Material by the Balm for Women - 1 Pc Palette

$27.00 1 Pc
the Balm Take Home The Bronze - Thomas by the Balm for Women - 0.25 oz Bronzer
Sold out

the Balm Take Home The Bronze - Thomas by the Balm for Women - 0.25 oz Bronzer

$28.00 0.25 oz
the Balm Take Home The Bronze - Greg by the Balm for Women - 0.25 oz Bronzer
Sold out

the Balm Take Home The Bronze - Greg by the Balm for Women - 0.25 oz Bronzer

$28.00 0.25 oz
the Balm Pretty Smart Lip Gloss - Va Va Voom! by the Balm for Women - 0.219 oz Lip Gloss
Sold out

the Balm Pretty Smart Lip Gloss - Va Va Voom! by the Balm for Women - 0.219 oz Lip Gloss

$17.50 0.219 oz
the Balm Pretty Smart Lip Gloss - Pow! by the Balm for Women - 0.219 oz Lip Gloss
Sold out

Pretty Smart Lip Gloss - Pow! by the Balm for Women - 0.219 oz Lip Gloss

$31.90 0.219 oz
the Balm Pretty Smart Lip Gloss - Pop! by the Balm for Women - 0.219 oz Lip Gloss
Sold out

the Balm Pretty Smart Lip Gloss - Pop! by the Balm for Women - 0.219 oz Lip Gloss

$28.00 0.219 oz
the Balm Pretty Smart Lip Gloss - Boom! by the Balm for Women - 0.219 oz Lip Gloss
Sold out

the Balm Pretty Smart Lip Gloss - Boom! by the Balm for Women - 0.219 oz Lip Gloss

$27.00 0.219 oz
the Balm Overshadow Shimmering All-Mineral Eyeshadow - You Buy, Ill Fly by the Balm for Women - 0.02 oz Eyeshadow
Sold out

the Balm Overshadow Shimmering All-Mineral Eyeshadow - You Buy, Ill Fly by the Balm for Women - 0.02 oz Eyeshadow

$17.60 0.02 oz
the Balm Powder to the People Powder/Blush Brush by the Balm for Women - 1 Pc Brush
Sold out

the Balm Powder to the People Powder/Blush Brush by the Balm for Women - 1 Pc Brush

$32.10 1 Pc